Moderna logo

Customer Engagement Lead - Commercial Excellence (m/w/d)

Moderna

Germany only

Employee count:1001-5000

The Role:

Joining Moderna offers the unique opportunity to be part of a pioneering team that's revolutionizing medicine through mRNA technology, with a diverse pipeline of development programs across various diseases.

As an employee, you'll be part of a continually growing organization, working alongside exceptional colleagues and strategic partners worldwide, contributing to global health initiatives.

Moderna's commitment to advancing the technological frontier of mRNA medicines ensures a challenging and rewarding career experience, with the potential to make a significant impact on patients' lives worldwide.

This individual contributor role will report directly to the General Manager and play a mission-critical part in shaping and executing Moderna’s commercial strategy in Germany. As Associate Director, Customer Engagement – Commercial Excellence, you will lead national customer engagement and field excellence strategies that drive segmentation, CRM initiatives, and CSO team operations. This includes leading customer engagement programs and commercial projects across key healthcare provider (HCP) segments such as GPs and pharmacies. With a strong focus on infield engagement in Germany’s West region and strategic oversight of customer data and insights, this role ensures alignment with Moderna’s commercial objectives and supports sustainable commercial growth. The opportunity to collaborate closely on generative AI-driven initiatives and best practice sharing across regions makes this role a high-impact, forward-facing opportunity for experienced commercial leaders.

Here’s What You Will Do:

Your key responsibilities will be:

  • Lead the design and execution of customer engagement strategies to deepen relationships with stakeholders and optimize HCP engagement.

  • Oversee CRM initiatives, ensuring tools and strategies drive enhanced customer experiences and align with Moderna’s commercial ambitions.

  • Drive segmentation and targeting (S&T) strategies focused on GP offices and pharmacies, identifying high-impact customer segments and improving engagement efficiency.

  • Provide national leadership for CSO operations, aligning infield and remote teams to commercial performance goals.

  • Execute a strategic infield engagement plan for key GP offices, particularly across the West of Germany, building long-term partnerships and supporting product success.

  • Spearhead AI/genAI-driven commercial projects in collaboration with marketing and medical affairs, bringing innovation to Moderna’s customer engagement models.

Your responsibilities will also include:

  • Leading commercial excellence projects across the territory, ensuring strategic alignment and operational execution meet the highest standards.

  • Partnering cross-functionally to integrate customer insights into national strategies and share best practices across the wider region.

  • Driving continuous improvement initiatives that increase commercial impact and operational agility.

  • Acting as a national point of contact for customer operations, integrating data, insights, and engagement into scalable commercial programs.

The key Moderna Mindsets you’ll need to succeed in the role:

  • We digitize everywhere possible using the power of code to maximize our impact on patients.
    Your success in this role will be fueled by your ability to lead AI/genAI-driven engagement formats and data-informed commercial strategies. From CRM optimization to segmentation analytics, you’ll help translate digital opportunities into commercial wins.

  • We act with dynamic range, driving strategy and execution at the same time at every step.
    You’ll lead national-level strategies while executing targeted field initiatives—balancing vision and precision across CSO teams, S&T initiatives, and customer operations in real time​.

Here’s What You Will Bring to the Table:

  • Bachelor/Master/PhD’s Degree and 7+ years of leadership experience in customer engagement, commercial excellence, account management, or commercial strategy, preferably within the pharmaceutical or biotech sectors.

  • Demonstrated success in leading customer-centric strategies, commercial excellence initiatives, and commercial project management.

  • Proven track record in leading field and remote teams, ensuring operational alignment with broader commercial objectives.

  • Strong expertise in CRM tools and leveraging customer insights to drive engagement and business outcomes.

  • Embracing Moderna mindsets especially on dynamic range, digitize everywhere and pivot fearlessly based on data

  • Excellent leadership, communication, and relationship-building skills with internal and external stakeholders.

  • Fluent in German and strong business English

At Moderna, we believe that when you feel your best, you can do your best work. That’s why our global benefits and well-being resources are designed to support you—at work, at home, and everywhere in between.

  • Quality healthcare and insurance benefits
  • Lifestyle Spending Accounts to create your own pathway to well-being
  • Free premium access to fitness, nutrition, and mindfulness classes
  • Family planning and adoption benefits
  • Generous paid time off, including vacation, bank holidays, volunteer days, sabbatical, global recharge days, and a discretionary year-end shutdown
  • Savings and investments
  • Location-specific perks and extras!

The benefits offered may vary depending on the nature of your employment with Moderna and the country where you work.

About Moderna

Since our founding in 2010, we have aspired to build the leading mRNA technology platform, the infrastructure to reimagine how medicines are created and delivered, and a world-class team. We believe in giving our people a platform to change medicine and an opportunity to change the world. 

By living our mission, values, and mindsets every day, our people are the driving force behind our scientific progress and our culture. Together, we are creating a culture of belonging and building an organization that cares deeply for our patients, our employees, the environment, and our communities.

We are proud to have been recognized as a Science Magazine Top Biopharma Employer, a Fast Company Best Workplace for Innovators, and a Great Place to Work in the U.S.

As we build our company, we have always believed an in-person culture is critical to our success. Moderna champions the significant benefits of in-office collaboration by embracing a 70/30 work model. This 70% in-office structure helps to foster a culture rich in innovation, teamwork, and direct mentorship. Join us in shaping a world where every interaction is an opportunity to learn, contribute, and make a meaningful impact.

If you want to make a difference and join a team that is changing the future of medicine, we invite you to visit modernatx.com/careers to learn more about our current opportunities.

Moderna is a smoke-free, alcohol-free, and drug-free work environment.

Moderna is a place where everyone can grow. If you meet the Basic Qualifications for the role and you would be excited to contribute to our mission every day, please apply!

Moderna is committed to equal opportunity in employment and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry or citizenship, ethnicity, disability, military or protected veteran status, genetic information, sexual orientation, marital or familial status, or any other personal characteristic protected under applicable law. We consider qualified applicants regardless of criminal histories, consistent with legal requirements.

We’re focused on attracting, retaining, developing, and advancing our employees. By cultivating a workplace that values diverse experiences, backgrounds, and ideas, we create an environment where every employee can contribute their best.

Moderna is committed to offering reasonable accommodation or adjustments to qualified job applicants with disabilities. Any applicant requiring an accommodation or adjustment in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should contact the Accommodations and Adjustments team at leavesandaccommodations@modernatx.com.

-

Understanding Global Salaries

Our compensation tools provide accurate salary analyses to help you make informed decisions.

Global Salary Insights logo

Global Salary Insights

Calculator Employee Cost logo

Calculator Employee Cost

About the job

Apply before:

Jun 28, 2025

Posted on:

Apr 30, 2025

Job type:

Full Time

Experience level:

Mid-level
Manager

Location requirements:

Skills:

Customer EngagementCRMSegmentationStrategic TargetingAIData InsightsProject ManagementLeadershipCommunicationRelationship BuildingTeam ManagementRemote Team ManagementContinuous Improvement

About the company

Moderna logoMo

Moderna

Company size:

1001-5000

Founded in:

2010

Chief executive officer:

Stéphane Bancel

Markets:

BiopharmaceuticalBiotechnologymRNA TechnologyVaccine DevelopmentInfectious Disease TreatmentAutoimmune Disorder TreatmentDrug DevelopmentHealthcare InnovationLife SciencesPharmaceutical
www.modernatx.com